Marketing an idea, then and now – Seth Godin


Marketing an idea, then and now – Seth Godin video 03:45

Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.

This is a 4 minutes excerpt from his TED talk 2009-02, originally over 17 minutes. Sharable source by TED.com with interactive transcript at http://www.ted.com/talks/lang/eng/seth_godin_on_the_tribes_we_lead.html

See also Tribes Casebook at http://bit.ly/y43QY

Sorry, the video is distorted and resolution is low. I am glad I got it below 10MB to share it on corporate intranet. Enjoy the content.


Marketing an idea, then and now – Seth Godin video 03:45

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