Appleton Regular Gas Rises Above $3.93; Diesel Holds Near $5.01

Regular gasoline moved above $3.93 per gallon in the Appleton metro while diesel remained just over $5 in AAA’s July 31, 2026, price check. The two fuels followed different short-term paths: gasoline edged higher from the previous day and week, while diesel was nearly flat day to day but rose sharply over the week.

Regular gasoline rises modestly

AAA listed the Appleton-area average for regular gasoline at $3.935 per gallon. That was up 2.2 cents from the previous day and 1 cent from the prior week.

The longer comparisons were larger. Regular gasoline was 32.8 cents higher than one month earlier and $1.077 above its level a year earlier. Those figures are dollar-per-gallon differences, not percentage increases.

Diesel stays near $5 but remains higher over time

Diesel averaged $5.009 per gallon in the Appleton metro. The average slipped just 0.3 cents from the previous day, but it was 15.3 cents higher than the previous week.

Compared with one month earlier, diesel was up 28.8 cents per gallon. The year-over-year increase was $1.569 per gallon, making the longer-term change considerably larger than the latest daily movement.

Who feels the difference

For households and commuters, even small changes can add up over repeated fill-ups, especially for drivers with long trips or larger vehicles. Diesel prices have a more direct effect on delivery operators, contractors, farmers and other businesses that rely on work trucks or equipment.

Higher fuel costs can also become part of operating expenses for restaurants, service companies and local businesses that depend on deliveries, field visits or regular vehicle use. Weekend travelers may notice the difference most when filling a larger tank or taking a longer trip.

Appleton averages are not every station’s price

AAA’s figures are metro averages, not prices at every Appleton-area station. Individual locations can vary based on competition, fuel supply, taxes, brand pricing and timing. The U.S. Energy Information Administration provides broader regional and national context, but it does not establish the price at a particular Appleton station.

For the latest local snapshot, regular gasoline is averaging just under $3.94 per gallon and diesel just over $5. Readers who are shopping around can help build a clearer picture of local variation: share the highest and lowest pump prices you are seeing in the Appleton area.

Sources

• AAA Wisconsin Fuel Prices — Appleton metro average
• U.S. Energy Information Administration — Gasoline and Diesel Fuel Update