Pink towers, rising costs, and a somber note: Today in St. Petersburg
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Downtown goes bright pink before the wrecking ball
A full block of aging apartment buildings at 4th Avenue South and 4th Street South has been splashed in vivid pink, turning a quiet corner of downtown into an instant landmark. The eye-catching paint job is part of an art activation marking the transition from the nearly centuryโold Ventnor Apartments to a planned 29โstory luxury condominium tower branded with French designer Roche Bobois.
Developers and local artists say the temporary makeover is meant as both a farewell to the cityโs past and a preview of a more designโdriven skyline. The buildings, some dating to the 1920s, are expected to be demolished later this year, with tower construction projected to stretch over several years. Residents are already flocking to the site for photos as crews prepare the block for its next chapter.
Energy upgrades pitched as bills climb
As many St. Petersburg residents brace for another hot season and higher utility bills, a local insulation contractor is using new milestones to push for energy upgrades. TLS Energy Savers, headquartered in the city, says it has now completed insulation projects in more than 33,000 Tampa Bay homes, with a heavy focus on older St. Pete housing stock that tends to leak air and waste power.
The company is highlighting rebates from major utilities for attic insulation and duct repairs, arguing that sealing up attics and walls can shave a meaningful amount off monthly cooling costs. For homeowners in neighborhoods with older bungalows and midโcentury homes, the pitch is that a oneโtime upgrade could offer longโterm relief as electricity prices and summer heat continue to rise.
Man killed in St. Pete shooting
Police are investigating after a man was found shot and later died in St. Petersburg, adding to ongoing concerns about gun violence in the region. The shooting was reported over the weekend, and officers say they are still working to piece together what led up to the incident.
Detectives have not publicly released many details, including the manโs identity or any information about a suspect. Neighbors in the area reported a heavy law enforcement presence as investigators canvassed for witnesses and video. Anyone with information is being urged to contact local police or Crime Stoppers as the case moves forward.
Looking ahead
Between the pinkโpainted block downtown, aggressive energyโefficiency campaigns, and fresh questions about neighborhood safety, St. Petersburg continues to juggle rapid growth with qualityโofโlife concerns. City residents can expect more debate this year over how new development, infrastructure, and public safety policy will shape the feel of the cityโs core and surrounding neighborhoods.
Sources
- https://wusf.org/text/economy-business/2026-02-18/st-petersburg-buildings-getting-the-pink-treatment-ahead-of-tower-construction
- https://baynews9.com/fl/tampa/news/2026/02/17/paint-it-pinkโnew-stโpete-condo-tower-project-catches-public-s-eye
- https://www.fox13news.com/news/historic-st-pete-apartments-painted-pink-last-hurrah-before-luxury-tower-demolition
- https://markets.financialcontent.com/stocks/article/abnewswire-2026-2-16-tls-energy-savers-delivers-premium-insulation-solutions-to-over-33000-tampa-bay-homes-helping-st-petersburg-residents-combat-rising-energy-costs
- https://news.google.com/rss/articles/CBMibkFVX3lxTFBibjdtVWhHTDZPYWlRVDhEaHdpZzNTdF84MW45QjUtVnpTSGNHVUln
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